Last Updated: October 15, 20251. IntroductionLoyalteez (“we,” “our,” “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and share information when you use the Loyalteez platform, websites, applications, and related services (the “Services”).This Policy complies with General Data Protection Regulation (GDPR), California Consumer Privacy Act / CPRA (CCPA/CPRA), and other applicable data protection laws.By using our Services, you agree to the practices described in this Privacy Policy.2. Information We CollectWe collect the following categories of data:- Account and Business Information (Brands): Company name, contact details, billing information, wallet addresses for deposits.
- User Information (Consumers): Wallet addresses, LTZ credits earned, redeemed, or allocated.
- Technical Data: Device identifiers, browser type, IP address, usage statistics.
- Cookies and Tracking: Session cookies, analytics data, and user preferences (see Cookie Policy).
3. How We Use InformationWe use collected data to:- Provide, maintain, and improve the Services.
- Enable LTZ issuance, allocation, and redemption.
- Process transactions and billing for partner brands.
- Communicate with you about updates, compliance notices, or support.
- Comply with legal and regulatory obligations.
4. Legal Basis for Processing (GDPR)We process personal data under the following lawful bases:- Contractual necessity – to provide the Services.
- Legal obligation – to comply with financial, tax, and regulatory requirements.
- Legitimate interest – to improve platform performance and security.
- Consent – for optional analytics and marketing communications.
5. Data Sharing and DisclosureWe may share information with:- Service Providers – IT, analytics, and cloud hosting providers bound by confidentiality obligations.
- Regulatory Authorities – where required by law.
- Affiliates/Partners – only as necessary to deliver services.
We do not sell personal information to third parties.6. International Data TransfersIf data is transferred outside your jurisdiction (e.g., EU to U.S.), we use standard contractual clauses (SCCs) or equivalent safeguards to protect your information.7. Data RetentionWe retain personal data only as long as necessary for:- Service delivery
- Legal and regulatory compliance
- Legitimate business purposes
When retention is no longer necessary, data is securely deleted or anonymized.8. Your Rights- EU/UK Users (GDPR): Right to access, correct, delete, restrict, port data, and object to processing.
- California Users (CCPA/CPRA): Right to know what data is collected, request deletion, opt out of “sale” (we do not sell data).
- All Users: Right to withdraw consent (where applicable).
To exercise rights, contact us at [email protected].9. Security MeasuresWe implement industry-standard safeguards, including:- Encryption of data in transit and at rest.
- Access controls and authentication procedures.
- Regular security audits and penetration testing.
10. Cookies and Tracking TechnologiesWe use cookies and similar technologies for essential functionality, analytics, and (where consented) marketing. See our Cookie Policy for details.11. Children’s PrivacyOur Services are not directed to children under 13 (or under 16 in certain jurisdictions). We do not knowingly collect personal data from children. 12. Changes to This PolicyWe may update this Privacy Policy periodically. Updates will be posted on this page with a revised “Last Updated” date.13. Contact UsIf you have any questions about this Privacy Policy, please contact us at:- Email: [email protected]
- Registered Address: 56 Ambleside Crescent Drive, Sugar Land, Texas 77479, USA
Disclaimer: LTZ credits are issued by brands within the Loyalteez network. LTZ are not cryptocurrency, securities, or cash equivalents and cannot be transferred, traded, or sold outside the Loyalteez platform.