Loyalty Model Simulation Lab: Behavioral Science Meets Agent-Based Modeling
Loyalty Model Simulation Lab
Agent-based Monte Carlo simulations grounded in behavioral economics research. Configure parameters, run scenarios, and compare baseline vs network-enhanced models yourself.
Interactive Simulation Tool
Compare baseline approaches against network-enhanced models. Two modes available: loyalty program and retention economics. All parameters are transparent and editable - see the data and decide for yourself.
Loyalty Program Mode
Traditional points + tier decay vs cross-brand utility + gamification. Presets for retail, hospitality, and subscription models.
Retention Economics Mode
Vesting cliff dynamics vs liquid utility with network effects. Presets for aggressive retention, steady growth, and hostile churn scenarios.
Engagement
Active % over time
Churn
Cumulative attrition
Sentiment
NPS-equivalent score
Win-Back
Re-engaged members
Growth
Net new acquisition
Behavioral Science Foundation
Thaler (1980)
Endowment Effect
Ownership increases perceived value
Nunes & Dreze (2006)
Endowed Progress
34% higher completion with head start
Kahneman & Tversky
Loss Aversion
Losses hurt 2.25x more than gains
Kivetz et al. (2006)
Goal Gradient
Effort accelerates near rewards
Ready to Build Sustainable Loyalty?
Whether you're launching a new loyalty program or enhancing an existing one, Loyalteez implements research-backed mechanics that drive genuine engagement.